The biggest music festival in the world, Coachella is going down on April 15 – 17 and April 22 – 24, don’t have tickets? Not to worry, because YouTube is taking you front row, this year’s Coachella will feature performances from the kings of Regional Mexican music Grupo Firme and Banda MS, the one and only Karol G, and global sensation Anitta, you definitely do not want to miss Front Row Coachella presented by YouTube!
For the tenth year, YouTube is returning to the desert to give music fans around the world front row access to one of the world’s most coveted music festivals, Coachella, with its exclusive two-weekend livestream. Wherever you are watching from – desktop, mobile, living room or the YouTube Music app.
Beyond the live performances from today’s most sought-after artists and rising stars, you can enjoy intimate artist interviews, YouTube Shorts behind-the-scenes content and sweepstakes, YouTube Premium pre-parties, and more. And for the first time, virtual festival-goers will have the opportunity to purchase exclusive Coachella and artist merchandise via YouTube Shopping and interact with one another in real-time through YouTube’s Live Chat.
YouTube’s Weekend 1 live stream, sponsored by Verizon and TRESemmé in the U.S., will give music fans across the globe front row seats to groundbreaking performances from their favorite artists when they tune into Coachella’s Official YouTube Channel on any screen (desktop, mobile and living room) and within the YouTube Music app.
Fans tuning in will have their choice of three live stream feeds with different performances airing simultaneously, in addition to exclusive artist interview content being captured live from the festival grounds. The live stream program, being co-hosted by Joe Kay, Quenlin Blackwell, Therapy Gecko, and Veronica De La Cruz, starts at 4 PM PST / 7 PM EST on Friday, April 15, and runs through Monday evening, April 18, including replays.
YouTube’s Weekend Two live stream is presented by Minions: The Rise of Gru and Tic Tac in the U.S. and hosted by Joe Kay and Veronica De La Cruz, Coachella Curated deep dives into the stories of some of today’s most thrilling artists. From encore performances to artist commentary, mini-docs, and more, the live stream gives fans an opportunity to discover new artists in addition to original content and performances from the artists they know and love on the Coachella bill.