Weedmaps, the premier destination for consumers to discover cannabis products and retailers, announced its second virtual 4/20 event, “Even Higher Together,” to celebrate the holiday.
Hosted by Snoop Dogg with co-headliners A$AP Rocky and Jhené Aiko, the virtual event will include appearances by Wiz Khalifa, Mike Tyson, G-Eazy, Rebelution’s Eric Rachmany, Berner, The Alchemist, TOKiMONSTA, Ms. Pat, Too $hort, Jaleel White, Bam Marley, and more.
The virtual event will ring in 4:20 across all U.S. continental time zones and include a variety of never-before-seen performances, including Wiz Khalifa hosting a cypher featuring Taylor Gang members and more, with beats supplied by world-renowned producer The Alchemist. Additionally, Mike Tyson, Too $hort, and Jaleel White will get together with celebrity chef Nikki Steward, as she cooks up the perfect 4/20 brunch.
To highlight the importance of criminal justice reform, decarceration, and equity in cannabis for Black, Indigenous, and People of Color (BIPOC) communities, WM TEAL (Together for Equity, Access & Legalization) and Last Prisoner Project will bring together activists who have been previously incarcerated for cannabis crimes, as well as M-1 of dead prez, for the Last Prisoner Project Justice Session, moderated by rapper and activist Talib Kweli. There will also be an opportunity for attendees to donate directly to the Last Prisoner Project throughout the virtual event to support those incarcerated for cannabis crimes and their reentry into society.
Beginning at 1:00 p.m. PDT on Tuesday, April 20, adults 21 and older in the U.S., Canada, and Mexico can tune into the free virtual celebration for one day only by visiting weedmaps.com/wm-420