Sherwin-William and Hollywood Sign Trust Complete Makeover of Iconic Hollywood Sign

The Hollywood Sign painted in Sherwin-Williams Emerald® Rain Refresh in Extra White SW 7006. Photo by David Livingston, courtesy of the Hollywood Sign Trust.

Tinseltown’s biggest star – the Hollywood Sign – has been restored as it enters its next century thanks to a speedy centennial facelift from Sherwin-Williams and the Hollywood Sign Trust.

Over the four-week refurbishment, Roger Martinez led his dedicated crew of 10 workers from commercial painting company Duggan & Associates to prep, prime and paint the Sign from sunrise to sunset using nearly 400 gallons of Emerald Rain Refresh paint in Extra White SW 7006 (referred to as “Hollywood Sign Centennial White” for the occasion). The historical landmark was refreshed approximately a month ahead of schedule.  

One of the most photographed sites in the world, the Hollywood Sign has been repaired over the years and was completely rebuilt in 1978. It was last refurbished in 2012 by Sherwin-Williams and the Hollywood Sign Trust to celebrate the iconic landmark’s 90th anniversary.