Khalid Named JBL® Global Brand Ambassador

Award-winning multi-platinum artist Khalid is the latest superstar to join Team JBL. As a part of his partnership with the brand, Khalid will also take top billing at the upcoming JBL Fest in Las Vegas.

Khalid had this to say about his partnership with the audio brand:

I’m constantly looking for ways to connect with my fans and elevate how they experience my music. Partnering with JBL and headlining JBL Fest gives me a perfect way to do that – and with my new album out, it’s the right time. I’ve always loved JBL sound – whether pumping through an arena or in my headphones – so teaming up with JBL was an organic move for me.

Khalid joins a star-studded lineup of JBL ambassadors and partners from music, sports, and entertainment industries including multi-platinum selling recording artist Demi Lovato; actress and humanitarian Priyanka Chopra; the most nominated musician and producer in GRAMMYs history Quincy Jones; world-renowned pianist and philanthropist Lang Lang; Indian music mogul A.R. Rahman; world renowned DJ and producer Armin van Buuren; three-time NBA Champion and two-time MVP, Stephen Curry; NBA stars Giannis Antetokounmpo and Andre Drummond; 2017 American League Rookie of the Year and MLB star Aaron Judge; and soccer star Jerome Boateng, among others. In addition to partnering with these global icons, JBL is the official sound partner of the GRAMMYs.