GMC and Little Damage Launch Custom Black Ice Cream To Celebrate New Yukon Denali Ultimate Black Edition

GMC Reveals 2018 Yukon Denali Ultimate Black Edition (PRNewsfoto/GMC)

GMC has unveiled a limited-edition Denali Ultimate Black ice cream to celebrate the reveal of its new Yukon Denali Ultimate Black Edition vehicle.

The flavor was developed through a partnership with famed Los Angeles ice cream shop Little Damage, best known for their gothic-inspired charcoal ice cream. Little Damage will be offering free GMC Denali Ultimate Black cones on Thursday, November 30th from sunset to midnight (while supplies last), and then for purchase ($7) through December 10th.

 

 

Jennifer Ecclestone, Manager, GMC Communications, had this to say:

We wanted to reveal this unique new edition in a completely unexpected way. When we found out that Little Damage is famous for its bold, black, precisely crafted ice cream, we knew we found the perfect partner to elevate what customers can find on our Yukon Denali Ultimate Black Edition.

Known for their capable, versatile, and precisely crafted vehicles, GMC is bringing their bold design to Little Damage’s one-of-a-kind creations with a deliciously dark treat. The autumn-themed flavor features cardamom with a light hint of chocolate, layered in with Instagram-worthy silver sprinkles. The sprinkles are inspired by the signature chrome accents seen on the popular GMC Denali trim package, and the cone is topped off with a GMC branded chocolate wafer.

GMC Unveils Custom Black Ice Cream to Celebrate the Launch of New Yukon Denali Ultimate Black Edition (PRNewsfoto/GMC)