Chef Bobby Flay Launching Cat Food Line

Superstar chef, Bobby Flay is launching his very own cat food line, yes, you read that correctly, cat food.

The cat food inspired thanks to Flay’s cat Nacho, is said to focus on providing palatable, high-quality diets for modern felines. The cat food line is appropriately named, Made by Nacho.

Flay teamed up with Katja Lang, DVM as his veterinary consultant to create the cat diets. This is what Flay said about Made By Nacho:

While many know I am passionate about cooking, I am equally as passionate about the cats in my life.

Made by Nacho melds those passions together, and with Nacho by my side, I am proud to share what we created. While I influence the recipes, Nacho does the hard work of creating the menu and paw-selecting every ingredient.

Cats are carnivores, which is why Made by Nacho’s menu leads with cage-free chicken, grass-fed beef and sustainably-caught salmon. To balance these proteins, fruits and vegetables like pumpkin, cranberries, blueberries and kale are added, bringing in a dose of antioxidants and immune bolstering benefits. And the secret ingredient? Bone broth. It provides a concentration of protein, flavorful nutrients, and collagen to all recipes and extra hydration in the wet food recipes. To round out Made by Nacho’s menu, millet and oats are added for fiber, in addition to pre and probiotics for digestive health. Made by Nacho is made in the USA with the world’s finest ingredients.

That’s not all, Flay also initiated the Made by Nacho Charitable Fund at the New York Community Trust. At launch, the fund has made grants to EveryCat Health Foundation – an organization that advances feline health by supporting groundbreaking research and education – and Best Friends Animal Society – a leading national animal welfare organization dedicated to saving pets in shelters all across America.

Made by Nacho is now available to consumers via madebynacho.com. Beginning April 19, Made by Nacho will also be available at PetSmart, its exclusive retail partner.