2x-Grammy nominated, multi-platinum artist, producer and DJ Steve Aoki, has joined forces with chart-topping international sensation JJ Lin to create a stellar new track that energizes and motivates to never give up on the hustle, aptly titled “The Show.”
The single is the first release from FLUXGEN, a new partnership between Steve Aoki and 88rising, the pioneering music company representing the best of Asian talent. Supported by the unique identity of 88rising and Steve Aoki, FLUXGEN is a space encouraging invention, experimentation, “The Show” arrives with a colorful music video filmed in JJ Lin’s home country of Singapore, and directed by Edgar Estevez (Ice Spice, Nicki Minaj, French Montana, Doja Cat, Wiz Khalifa) and Jon Primo of Blank Square. In the video, Aoki and JJ Lin find themselves amid an array of dancers and glowing visuals inspired by the vibrancy of Singapore. The video ends with a fireworks finish above the Singapore skyline, boasting the ultimate party vibe. The jellyfish seen in the video were also designed based on the jellyfish of the legendary S.E.A Aquarium. Several scenes used AI-generated textures which were created using Microsoft’s Azure cloud platform. and unexpected sounds working in tandem. Including recorded music, live events, and more, this genre-bending space serves as a platform for collaboration. One that challenges the traditional notion of a record label.