La Fábrica de Licores de Antioquia (FLA) announces global artist Ryan Castro as the new official ambassador of Aguardiente Antioqueño.
Esteban Ramos, General Manager of the FLA, said:
For FLA, it is an honor to partner with a global artist like Ryan Castro, who represents the talent, discipline, and culture of our region. This alliance will allow us to continue positioning our product as a staple in Colombian culture and connect with diverse audiences.
Castro said:
I grew up with Aguardiente Antioqueño being part of every celebration in my family and in my neighborhood. Being an ambassador for such an important brand, one that represents so much of our Colombian culture, is a huge honor for me. Being able to carry that story with me and share it through my music and career is a dream come true.
This partnership brings together the legacy and tradition of Aguardiente Antioqueño with the cultural strength and global reach of one of today’s most influential artists. As the official face of Aguardiente Antioqueño, the most loved liquor among Colombians, Ryan Castro will lead campaigns, brand experiences, and other content that highlight pride, identity, and both Antioquian and Colombian culture.