Actress and advocate for change Peyton List announced the launch of Pley Beauty™, a first-of-its-kind sustainable beauty brand that introduces high impact formulas, created for play and creative self-expression.
List said:
Growing up as an actress, I spent a lot of time sitting in the makeup chair, which is where my love of beauty began. Having the opportunity to create Pley Beauty™ over the last year has been a passion project of mine and a real dream come true.
We really pushed boundaries to build a sustainable and clean beauty brand without sacrificing on performance. I’m just so excited to introduce Pley to the world and see how people create their own looks through color, experimentation and a little bit of sparkle.
The full line of color cosmetics ranges in price from $16-$36 and includes eyeshadow palettes, eyeliner, lip tint, blush and face gems in a variety of bright and “pleyful” shades. Pley Beauty™ is now available at PleyBeauty.com and at Revolve.com in February.
Each product in the Pley Beauty™ collection features high-performance, cutting-edge formulas that are good for your skin and the planet. As a Certified Plastic Neutral brand, Pley Beauty™, in partnership with rePurpose Global, removes an equivalent amount of waste from nature for every piece of plastic sold. In addition, nearly all Pley Beauty™ packaging is made from recycled materials.