Igloo and Sanrio Celebrate the 50th Anniversary of Hello Kitty® With Limited-Edition Collection

Igloo and Sanrio® released a limited-edition collection celebrating 50 years since Hello Kitty, the globally loved pop culture icon, made her debut in 1974. The all-new Hello Kitty 50th Anniversary Cooler Collection, featuring a Little Playmate cooler and stainless steel 16-ounce can, are available now.

Igloo’s limited-edition Hello Kitty 50th Anniversary Cooler Collection includes a personal-sized 7-quart Little Playmate cooler and a stainless steel 16-ounce can with advanced temperature retention — both showcasing specially designed pastel-gradient artwork and 50th anniversary marks commemorating Hello Kitty and this momentous occasion in Sanrio’s history.

The Hello Kitty® 50th Anniversary Little Playmate and 16 Oz Can join Igloo’s previously released Sanrio collection of Playmate coolers, softside cooler bags, drinkware, and ice blocks that can be purchased on igloocoolers.com/sanrio with select styles on sanrio.com, while supplies last.