Built upon a longstanding partnership rooted in Mexican culture, creativity, and the spirit of celebration, Tequila Don Julio and award-winning Mexican American fashion designer Willy Chavarria reunite to unveil the newest Tequila Don Julio 70 Añejo Cristalino Artist Edition Bottle design inspired by Día de Muertos.
Known for his bold silhouettes that blend Chicano culture with high-fashion tailoring, Willy Chavarria brings his unique style to the latest Tequila Don Julio 70 Añejo Cristalino Artist Edition Bottle, drawing from his roots and culture to shape every creative detail. Following the debut of the highly sought-after first Artist Edition that hit shelves last year, this newest iteration boldly features Chavarria’s signature red rose imagery as a symbol of passion, resilience, and undying love with depictions of classic Mexican iconography adorned in some of Chavarria’s signature looks including a flower hat, box cutter jacket, and his iconic Toluca and Cascada trousers commemorating the cherished Día de Muertos holiday.
In honor of the release, Chavarria is also bringing his artistic vision to the Willy Chavarria x Tequila Don Julio Cristalino Collection, a first-of-its-kind, hand-crafted jewelry line made in Mexico City and inspired by Tequila Don Julio 70 Añejo Cristalino. Each piece, polished in white gold and encrusted with diamond pavé and radiant crystals, reflects a modern tribute to Mexico through Chavarria’s signature rose motif and intertwined serpents. The collection, featuring a necklace, ring, and cuff, will be available exclusively through an online auction on Charitybuzz with net proceeds from the three winning bids directly benefiting organizations that uplift Mexican and Hispanic creatives: the National Association of Latino Arts and Culture (NALAC) and Plataforma Arte Contemporáneo. Bidding will open on Sunday, November 2nd at 12pm Eastern Time in celebration of the Día de Muertos holiday.
As part of Tequila Don Julio and Willy Chavarria’s shared commitment to uplifting Mexican and Hispanic communities, an additional donation will be made to NALAC and Plataforma Arte Contemporáneo to further support emerging creatives through programs focused on leadership, professional development and long-term career sustainability.
The Tequila Don Julio 70 Añejo Cristalino Artist Edition bottle designed by Willy Chavarria will be available for an SRP of $69.99 for a 750ml bottle at select retailers nationwide and online at DonJulio.WillyChavarria.com while supplies last.
