T-Mobile Arena, Las Vegas’ premier sports and live entertainment venue, and Paramount+ announced a new multi-year partnership that will rename the arena’s iconic two-acre outdoor entertainment space Paramount+ Plaza.
The agreement, brokered by AEG Global Partnerships, names Paramount+ an Official Partner and T-Mobile Arena’s Exclusive Streaming Partner, establishing a prominent new platform for the streaming service to connect its expansive portfolio of original series, films, live sports and iconic franchises with millions of fans visiting Las Vegas.
The open-air plaza serves as a primary gathering point for fans before, during and after events, and will offer Paramount+ the opportunity to bring its content and storytelling to life through dynamic programming, experiential activations and fan engagement tied to some of the biggest moments in sports and live entertainment.