AC Milan marked Mother’s Day in the best possible way with a 3–1 win over Bologna, as the players took to the pitch wearing special jerseys featuring their mothers’ surnames.
The initiative kicked off during the Serie A match against Bologna on Friday 9 May, when the players’ maternal surnames will feature in AC Milan‘s official line-up announcement, displayed on the stadium’s giant screens and read aloud by the matchday announcer. The same big screens and the LED displays in and around San Siro, thanks to a special version of the Rossoneri photo wall will feature Mother’s Day-themed graphics, displaying images of mothers sent in by players, Legends, and Milanisti fans from all over the world. Special invitations to watch the match from the stadium’s VIP Lounge will also be reserved for mother-and-child Rossoneri pairs.
As part of the initiative, Fondazione Milan will support around 70 teenage mothers through a fundraising campaign in aid of a parenting support programme run at the Spazio Indifesa Hub in the Gallaratese district of Milan. Managed by Terre des Hommes and opened in 2021 with the support of the Foundation, the Hub provides vital services to young mothers in need. A portion of the proceeds from the auction of match-worn shirts and Mascot experiences – generously provided by ComAve, AC Milan’s Global Partner and Shopping Experience Platform Partner – will go towards the fundraiser.