‘Katy Perry – Witness World Wide’Generates Over 49 Million Views

What began as a highly-anticipated reveal of Katy Perry’s new album Witness, became a must-see, 96-hour online phenomenon in partnership with YouTube that generated over 49 million views.

Kicking off on Thursday, June 8th, ‘Katy Perry – Witness World Wide’ was enjoyed by fans from over 190 countries around the world. Witness is currently the number one album in over 41 countries.

Documenting every minute of every day, Katy Perry revealed it all throughout the live streamed global event. 

From thought provoking conversations about feminism, politics and issues of diversity, to lighthearted and fun segments and exclusive music performances, the unprecedented live event featured a broad range of celebrities and friends including: James Corden, Sia, Caitlyn Jenner, Gordon Ramsay, Anna Kendrick, Dita Von Teese, America Ferrera, Arianna Huffington as well as YouTube stars like Pentatonix, Liza Koshy and Gigi Gorgeous, plus many more. 

The live stream event culminated with an exclusive concert in Los Angeles for 1,000 lucky fans and was broadcast live exclusively on YouTube. 

Katy signified the end of the live stream by ceremoniously pulling a massive plug from stage. From today through Friday, Witness World Wide Headquarters (718 N. Figueroa St., Los Angeles, CA 90012) is officially open to fans as the space has turned over into a pop-up shop with exclusive merchandise and fun surprises.